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Within Nigel Temple's seven-stage system for attracting and keeping customers are a few nuggets. For example, cherish your 'advocates' by always thanking them with 'a personal handwritten note, maybe on tha postcard'.
The Guardian, September 2007
How to Get Clients to Come to You highlights some simple yet effective principles in understanding, attracting and keeping clients
www.thebusinesschannel.com
Written for fast-growing small to medium-sized businesses packed with useful tips and 'how-to' information ...written in a relaxed and entertaining style.
Maidenhead Advertiser September 2007
This book highlights simple yet effective principles for business success. It is a welcome balance of insight and practicality that also embraces modern communications tools and techniques.
Paul Gostick, Chairman, The Chartered Institute of Marketing (CIM)
Making sure that your potential clients know what you can deliver for them is a vital skill for any business person who wants his or her venture to succeed. Nigel Temple sets out how to do that in admirable detail and in a way that can be instantly implemented.
John Wright, National Chairman, Federation of Small Businesses (FSB)
Just about everything you do is marketing. This book will help you to (a) realise this and (b) do it far better. This is the only book you need to succeed. Read it and DO it!
Peter Honey, author and guru on learning, and founder of Peter Honey Publications
Excellent. Bursting with ideas.
Chris Challis, Managing Director, Camwells
I recommend that you buy this book and apply what it says. Your business will benefit as a result!
Walter Blackburn, Managing Director, PeopleTrack
Packed full of practical marketing advice. I recommend you buy this book and put the ideas to use!
Jack Black, founder of MindStore
Refreshing and easy to read. It is a truly practical guide that all client-based businesses should implement to develop their business.
Glenn Watkins, Chief Executive, Ecademy
If you are running a business you have to be excellent at low-cost marketing. This book shows you how to do this, step by step. Highly recommended!
Dave Clarke, CEO, NRG Business Networks

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